Blog

June 25, 2015 // Audrey Watson

3 Ways to Refresh Your Logo

While your competition is relaxing on the beach, take advantage of the perfect opportunity to position your brand a step above the rest. Check out these before and after examples to see how much nicer an upgraded mark can be.

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April 08, 2015 // Audrey Watson

Print as Part of Your Marketing Mix

Print connects with your target audience in a unique and powerful way. That’s why it continues to play an important role in the marketing strategy of most businesses. Audrey Watson, a graphic designer at Piccirilli Dorsey, shares some insights into the process that takes your print collateral from idea to ink.

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February 03, 2015 // Kristi Frisch

Understanding the Customer Journey to Increase Online Sales

Strengthen marketing performance by understanding consumer purchasing decisions with the help of one of Google’s latest tools.

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December 16, 2014 // Kristi Frisch

The Very First Christmas Card

Have you ever wondered where the tradition of sending Christmas cards began? In 1843 in London, the first Christmas card was designed and 1,000 were printed and individually colored by hand—talk about a hand cramp!

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December 05, 2014 // Nicholas O'Donnell

Google reveals new, no CAPTCHA reCAPTCHA

We're a fan of the new "No CAPTCHA reCAPTCHA" because no one likes to ponder whether a character is an "i" or an "l" or a "1."

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November 19, 2014 // Adam Dorsey

Google Announces SEO and Web Design Game Changer

Google is starting to tag websites that are mobile-friendly. What does this mean for your website?

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November 04, 2014 // Deborah Mance

Fear the Beard

Piccirilli Dorsey partners Micah Piccirilli and Adam Dorsey love their beards. They also love great advertising. So, in honor of No-Shave November, we’re sharing two recent campaigns that creatively combine both. Kudos to the agencies that created these fun—and effective—ad campaigns!

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October 17, 2014 // Adam Dorsey

The User Experience Is Everything

At Piccirilli Dorsey, we believe that a positive, engaging and rewarding user experience is the single most important factor in the success of a website. Here’s how we approach creating a great user experience.

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October 09, 2014 // Ozioma Onyekwere

How To Make the Most of an Internship

Have you been wanting to land an amazing internship? Need some help? Our PR/Social Media Intern, Ozi, shares her top tips on how to get the most out of an internship experience.

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September 23, 2014 // Deborah Mance

Budweiser’s “Friends Are Waiting” Shows the Power of Video

When conceived and executed well, video is unmatched in its power to inform, entertain and persuade. Budweiser's “Friends Are Waiting” may be the most endearing and persuasive “Don’t Drink and Drive” PSA we've seen.

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